Manufacturing & Distribution

What you call 'magic' to get the order out is pure invisible manual work

Manufacturing and distribution companies operate with robust ERPs in production but commercial processes sustained by "human middleware": people who re-enter data between systems that do not communicate. Revenue Hub connects your sales operation with your plant reality so you can stop driving blind.

Challenges We Know Well

Because we've already solved them for companies like yours.

"Human middleware" between sales and production

The sales team closes deals, but the handoff to production depends on an intermediate team that manually re-enters information into multiple systems (ERP, legacy quotation tools, planners). Hours of invisible work for management sustaining an operation that appears to function.

Manual re-entry across 3+ systems

Dirty data and thousands of duplicates

Years of imports without governance left the database with thousands of duplicate records. Deals without close dates or real amounts. The platform is unusable for strategic decisions.

CRM that no one trusts or uses

Lead leakage from technology friction

Severe technical blockers prevent emails and web forms from integrating with the CRM: strict security policies, legacy configurations. Digital prospects never reach the central system.

Leads that disappear from the radar

Board reporting: days of consolidation

Management has no reliable real-time reports. Information lives in scattered spreadsheets and personal notes. Consolidating for the board takes days of manual work and the result is still imprecise.

Weeks of delay in visibility
Real Case

Industrial leader in printing and B2B digital solutions

Challenge

Large company with decades of track record, leader in mass printing and digital services for major accounts (banking, utilities, services). Consultative sales team with new management demanding reliable data. Previous CRM implementation had failed -- the tool was underutilized and disconnected. Two worlds operating separately: traditional physical products and modern digital solutions, without a unified architecture.

What We Did

Massive cleanup and deduplication that reduced redundant records by thousands. Technical integration of email (Outlook) and web forms that were blocked by security policies. Standardized product library and categories by business line (physical vs. digital). Pipeline with stages adapted to industrial consultative selling. Centralized control panels with real-time visibility for the board.

Results
100%
Pipeline visibility
From manual consolidation to real-time control panels
100%
Reliable data
Unified database as a single source of truth
100%
Opportunity capture
No lead lost between emails and forms
Real time
Executive reporting
Granular visibility by business line and vertical
First results in 90 days
What we called magic to get the order out was actually pure manual work, overtime, and patches on systems that do not communicate. Without visibility, we were driving blind.
Sales Leadership
B2B Industrial Company

Revenue Operations with HubSpot for Manufacturing & Distribution

01

Physical and digital under one architecture

Print products with inventory control and industrial production coexist with digital solutions requiring implementation and onboarding. Revenue Operations designs differentiated pipelines and processes but with unified financial reporting.

02

Coexist with legacy systems, not fight them

Your ERP and specialized quotation tools are vital for production. The goal is not to replace them but to design flows that connect sales with those systems without depending on people who re-enter data.

03

Extreme customization under control

When every sale is a custom project with multiple variables (materials, cuts, integrations), a generic CRM does not work. We build the architecture to quote, approve, and produce without improvisation.

Revenue Operations for Manufacturing, Industrial Printing & B2B Distribution Companies in Chile

Manufacturing and distribution companies in Chile and Latin America share a challenge that digital transformation has not solved: they have robust ERPs for production but commercial processes that depend on spreadsheets, emails, and a "traffic" team that acts as a human interface between sales and the plant. The operation works -- but sustained by invisible manual labor, not systemic efficiency.

Revenue Hub has transformed the commercial operations of leading industrial companies serving major corporate accounts in regulated sectors. Our experience includes CRM integration with legacy system ecosystems (ERPs, industry quotation tools), massive deduplication of databases accumulated over years, standardization of product catalogs with extreme customization, and the recovery of digital leads that were lost due to technical friction between systems.

In an industry where consultative selling involves technical validations (production trials, data security certifications), where every project is custom, and where physical and digital business lines with opposing logic coexist, Revenue Hub builds the architecture that eliminates "human middleware" and gives management the visibility it needs to stop driving blind.

Ready to Transform Your Commercial Operations?

Book a 30-minute conversation. No strings attached. We'll honestly tell you if we can help.

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